Most Popular Wafer Biscuits from India

Category: Marketing | Published: November 10, 2025

Wafer biscuits are among the fastest-growing confectionery categories worldwide thanks to their light texture, long shelf life, customizable flavours, and competitive pricing. India has emerged as a major sourcing hub for wafer biscuits, exporting to Asia, Africa, Europe, and the Middle East.

If you are planning to import wafer biscuits from India, here are the most popular product types, flavours, and formats that dominate global demand, along with export insights, packaging options, and price expectations.

 

1) Top-Selling Wafer Biscuit Types for Export

Indian manufacturers supply a wide range of wafer biscuit formats suitable for retail, private-label, and white-label exports.

A) Cream-Filled Wafer Biscuits

These classic multi-layer wafers with cream filling are the most exported category due to:

  • Long shelf life
  • Attractive pricing
  • Widely accepted flavours

Variety of Wafer Biscuit Flavours available in India:

  1. Chocolate (Top Exported)
  2. Strawberry
  3. Vanilla
  4. Orange
  5. Mango

Chocolate-Coated Wafer Bars

Similar to KitKat or Munch, these wafers are coated in chocolate, making them a premium pick.

Benefits of these chocolate biscuits:

  • Higher retail price
  • Strong demand in Middle East & Africa
  • Ideal for gifting packs

Wafer Rolls / Cigars

Hollow wafers filled with cream are very popular for:

  1. Café/ice-cream topping
  2. Household snacking
  3. Gifting & festive packs

Why Import Wafer Biscuits from India?

Wafer Biscuits from India are very popular due to its crucnhy base and cream filling. Demand for Indian biscuits has make it very popular in gulf countries. India is becoming a strong export hub due to:

  • Competitive pricing
  • Large production capacity
  • Custom/private-label manufacturing
  • Attractive packaging of Wafer Biscuits
  • Growing flavour innovation
  • Strong shelf-stable SKUs

Packaging Formats for Export

Pouches – 10–200g

Family Packs – 200–500g

Bulk Export Cartons

Tin / Gift Packaging

PET jar packaging 

Individually wrapped multipacks

 

Indian wafer exporters provide biscuits for export with valid FSSAI, ISO, HACCP and private label documentation.Â